Marketing for hospitality and tourism / (Record no. 792)

MARC details
000 -LEADER
fixed length control field 00687nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230131073256.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230131b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-981-4604-17-8
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 647.940688 K87 2015
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
Relator term author
245 ## - TITLE STATEMENT
Title Marketing for hospitality and tourism /
Statement of responsibility, etc. [Philip] Kotler, [John} Bowen, [James] Makens
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore:
Name of publisher, distributor, etc. Pearson Education South Asia,
Date of publication, distribution, etc. c2015
300 ## - PHYSICAL DESCRIPTION
Extent II, 630p.:
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Accession number 5065
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Hospitality industry - Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Tourist trade - Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bowen, John
Relator term author
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Makens, James
Relator term author
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     ctu-moalboal ctu-moalboal 01/04/2017   647.940688 K87 2015 5065 01/31/2023 1 01/31/2023 Books-Reference