Cateora, Philip R.  <br/><br/>
International marketing / 
Philip R. Cateora, John L. Graham 
 - 12th ed. 
 - Boston:  McGraw-Hill/Irwin,  c2005. 
 - xxxii, 697p.;  ill. 
 - McGraw-Hill/Irwin series in Marketing  .
<br/><br/>Includes index  
<br/><br/><label>ISBN: </label>0-07-12-4069-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Export marketing <br/>International business marketing<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.84 C359 2015