Stewart, David W.  <br/><br/>
A primer on consumer behavior:  a guide for managers / 
David W. Stewart; Naresh Malhotra, editor 
 - 1st ed. 
 - New York:   Business Export Press,  c2018. 
 - xii, 124p.:  ill. 
 - Consumer behavior collection .
<br/><br/> Includes references and index 
<br/><br/><label>ISBN: </label>978-1-94744-120-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior<br/>Marketing<br/>Consumers - Attitudes
<br/><br/><label>Dewey Class. No.: </label>Grad. 658.8342 St849 2018