| 000 | 00687nam a22002177a 4500 | ||
|---|---|---|---|
| 005 | 20230131073256.0 | ||
| 008 | 230131b |||||||| |||| 00| 0 eng d | ||
| 020 | _a978-981-4604-17-8 | ||
| 082 | _a647.940688 K87 2015 | ||
| 100 |
_aKotler, Philip _eauthor |
||
| 245 |
_aMarketing for hospitality and tourism / _c[Philip] Kotler, [John} Bowen, [James] Makens |
||
| 250 | _a6th ed. | ||
| 260 |
_aSingapore: _bPearson Education South Asia, _cc2015 |
||
| 300 |
_aII, 630p.: _bill. |
||
| 504 | _aIncludes index | ||
| 541 | _e5065 | ||
| 650 | _aHospitality industry - Marketing | ||
| 650 | _aTourist trade - Marketing | ||
| 700 |
_aBowen, John _eauthor |
||
| 700 |
_aMakens, James _eauthor |
||
| 999 |
_c792 _d792 |
||