International marketing / (Record no. 1167)

MARC details
000 -LEADER
fixed length control field 00692nam a22002297a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230216031327.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230216b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-12-4069-1
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 C359 2015
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Cateora, Philip R.
Relator term author
245 ## - TITLE STATEMENT
Title International marketing /
Statement of responsibility, etc. Philip R. Cateora, John L. Graham
250 ## - EDITION STATEMENT
Edition statement 12th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Boston:
Name of publisher, distributor, etc. McGraw-Hill/Irwin,
Date of publication, distribution, etc. c2005.
300 ## - PHYSICAL DESCRIPTION
Extent xxxii, 697p.;
Other physical details ill.
490 ## - SERIES STATEMENT
Series statement McGraw-Hill/Irwin series in Marketing
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
541 ## - IMMEDIATE SOURCE OF ACQUISITION NOTE
Accession number 5387
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Export marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element International business marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Graham, John L.
Relator term author
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
    Dewey Decimal Classification     ctu-moalboal ctu-moalboal 05/03/2018   658.84 C359 2015 5387 02/16/2023 1 02/16/2023 Books-Reference